Today’s traveler’s journey is more fragmented than ever. With the recent proliferation of new travel super apps, distribution Goliaths such as Google and Expedia updating their ranking algorithms at a frantic pace, and the seemingly unstoppable growth of metasearch engine traffic, building and executing an effective hotel marketing strategy can […]

In a aggressive natural environment like the hotel field, there is an artwork and a science to making sure your small business is identified, recognized, and booked by travellers in its place of your closest competitors. In this weblog, we’ll investigate the critical role of marketing in bringing your lodge […]

‘Customer retention’ is really up there in a hotelier’s ambitions. It really is no excellent obtaining someone to the doorway if they will not come in – and it comes about. 81% of travel internet site readers reportedly leave just before completing their booking. With above 700 million folks reserving their […]